{ #WCW }: Rivelle & Rivienne Menkes of Root of Vitality talk CBD & starting a CBD biz!

I’ve said it before, I’ll say it again. 2018 is the year of CBD, that’s for sure.

And I think it’s totally rad.

Seeing more and more influencers publicly talk about their cannabis use is something that makes me so happy. One by one, we are all shattering the stigma on cannabis which is so necessary.

I strongly believe cannabis is one of the most healing plants out there & CBD is a huge part of it.

Today, I am interviewing sisters Rivelle & Rivienne of Root of Vitality! I have their gummies and love them but what I REALLY love is that they have some topical CBD products.

Think medicated bath bombs, coffee scrubs, you get it. In fact, while we are on the topic, I have a cannabis salve coming your way this week. MAJOR.

Anyways, let’s get these babes interviewed. I love what they are doing. Without further ado, meet Rivelle & Rivienne Menkes, the babes behind the rad CBD company: Root of Vitality!

Hi girls!!! First things first- Introduce yourselves and tell me about Root of Vitality!

Our names are Rivelle and Rivienne Menkes and we are sisters from Long Island, New York. We began Root of Vitality after hearing about all of the amazing benefits that CBD provides, and how it has helped so many people whether it’s a skin problem, anxiety, or even cancer. Root of Vitality has both skincare products and edibles available on our site ​www.rootofvitality.com​, and we also have a really fun blog that ranges from skin care to travel to food and fitness, and everything in between!

How did Root of Vitality come about?

Some of our family resides in Portland, Oregon, and let’s just say they know a thing or two about cannabis; so it came to our attention to start researching CBD. Right away we knew we had something good because not only would we help ourselves with our products, but we could help so many others out there struggling with any type of anxiety or skin issues.

Tell me about your personal CBD experiences?

Both of us have minor skin problems, so we have been using our body/face scrubs a couple of times a week to help and it feels like we’ve found a miracle. Certain medications given to us by our dermatologists haven’t even helped the way CBD has! We’ve also taken our CBD gummies when we’re tired before long plane rides to help us stay asleep. Normally we NEVER sleep on airplanes no matter how tired we are!!

What are some of the most common misconceptions about CBD?

We think the biggest misconception about CBD is that people say it’s not psychoactive. It’s psychoactive in the sense that it’s a mood lifter, but it’s not psychoactive the same way THC is and people definitely need to keep that in mind. Another huge one is that people think CBD is a sedative. It does help insomnia yes, but the CBD itself is not sedating.

Who is the Root of Vitality customer?

The Root of Vitality customer is literally anyone and everyone. You don’t have to have any mental disorders or skin problems in order to try our products. The skin products can make skin even more fabulous on those who already have “perfect” skin, and the gummies are not only stress and anxiety relievers but they have great health benefits if youlre trying to live a healthy lifestyle.

Where do you find inspiration?

When people tell us that our products are working for them, we find the most inspiration through that. Knowing that we can help people out there in more than one way gives us the motivation to keep wanting to do more for them.

What are some of the challenges in your industry & how do you handle them?

Ugh where do we begin?! The fact that CBD is from the cannabis plant & cannabis isn’t legal in all 50 states makes this a HUGE challenge!! We’ve had so much trouble advertising our products just because we’ve had the word CBD written somewhere in the information, and it doesn’t follow a lot of the guidelines on certain engines.

CBD is HUGE these days & I love it. There is something for everyone for sure. What differentiates your products from the rest?

Honestly, we haven’t really seen many CBD infused body and face scrubs out there. A lot of people don’t want to get involved with them because they’re somewhat messy, but it’s possible to be neat with these products! You’re supposed to use them in the shower so the mess pretty much washes away itself.

Let’s talk using it topically – what are some of the benefits?

CBD helps almost everything topically!! Acne, psoriasis, eczema, wrinkles, skin damage, rashes, warts, moles, and even has antioxidant properties! Seriously, what a miracle.

What are some of your favourite CBD products?

Not to be biased, but our own! Lol! We’ve tried little things here and there like random CBD infused bath bombs and lotions, but we use our own almost everyday.

I’ve talked about CBD quite often on the blog {see here, here} but would love to hear it from you: can you explain CBD more and some of its benefits?

CBD contains anti-seizure, anti-inflammatory, and anti-tumor properties which are the most recognized of its benefits, but the oil itself is a powerful antioxidant. Fine lines, wrinkles, and other effects of aging can be helped with the use of CBD as a topical. It includes many vitamins, minerals, proteins, and fatty acids which are the reason for its ability to repair skin promptly.CBD oil is great for skin healing because we have cannabinoid receptors located all throughout our skin, and the oil is capable of interacting with these receptors.Studies have shown that it is effective in acne prevention and improvement of eczema and psoriasis, as well as helping treat skin diseases such as allergies or cancer. Rashes, warts, and moles can also be targeted directly.

What’s next for Root of Vitality?

The release of more products! We’ve been working on our own bath bombs and other fun topicals, and we’ll keep adding more of our travel adventures to our blog.

Best piece of advice you have ever been given?

Never let failure get to your heart.

Finally, advice for others who are looking to follow their dreams but not sure how.

If you want something, go for it as long as you have nothing to lose. Don’t sit there and think that your dreams are going to come to you, you have to go and chase those dreams!

And you know I have to 😉 favourite song??

Right now we love Beautiful Girl by Junge Junge. It’s like a deep house song that they play in our barre3 class (barre fitness) and it really gets us in the mood to keep working out!

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  • Nicole Marie

    This looks awesome!

  • That’s really interesting! Thanks for sharing!

  • Riva Treasure

    I have always wanted to try something with CBD in it but have been too scared of the ‘high’ portion of it. Thanks for getting it straight, maybe this body scrub is the perfect way to start!


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